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Long Tail Keywords & Why They Work for Insurance Leads

Long Tail Keywords & Why They Work for Insurance Leads

“Long-tail keywords” are keyword searches that are three words are more. They typically happen less often than generic searches in insurance, but they can be valuable because they are specific. The use of long-tail keywords often shows higher intent to purchase than...

5 Phone Features Every Efficient Insurance Agency Needs

5 Phone Features Every Efficient Insurance Agency Needs

Do you feel like you are losing business due to outdated phone technology or stuck in the past because your phone tech is not easily managed or updated? If your phone system doesn't have any business-relationship or efficiency-building features, you could be losing...

Do Referral Programs Really Work?

Do Referral Programs Really Work?

A good referral program is one of the most critical marketing elements for any independent insurance agency to grow its business. If you take care of your clients, they can offer an endless supply of referrals. Whether you use referral emails, incentives, or community...

Learn How to Engage with ACA Clients on a Budget

Learn How to Engage with ACA Clients on a Budget

How to Help Low-Income ACA Clients Health insurance is a complex system that can be difficult for those who are new to it to navigate – that’s where you come in. It is difficult for low-income clients to know where they should even start to look for health insurance...

Quick Guide to Selling Ancillary Products

Quick Guide to Selling Ancillary Products

The market for selling ancillary products will continue to grow both as great options to cross-sell and as a primary selling strategy – depending on your business plan. More carriers create plans and solutions for clients that combine products like an accident,...

The Big Impact of Small Business

The Big Impact of Small Business

Small businesses are essential to local economies and are rooted emotionally in buying and selling with friends and neighbors. The importance of small businesses, including insurance agencies, in rural areas and big cities, is shown in the benefits shopping local has...

Ultimate Guide to Selling ACA Health Insurance

Ultimate Guide to Selling ACA Health Insurance

Originally signed into law in 2010 by President Barack Obama, the Affordable Care Act (ACA) is a list of healthcare policies intended to extend health coverage to millions of Americans. It expanded Medicaid eligibility, created health insurance exchanges, prohibited...

10 Ways Insurance Agents Can Stand Out on Social Media

10 Ways Insurance Agents Can Stand Out on Social Media

As an insurance agent, you must get creative when marketing your insurance agency to stand out among the competition. You want to be the person that people come to first about their insurance needs and questions. Social media is a considerable way to draw in leads and...

The Ultimate Guide to Selling Final Expense Insurance

The Ultimate Guide to Selling Final Expense Insurance

Some of the most successful final expense insurance agents come from entirely unrelated industries – so don't be afraid to add final expense to your portfolio today! Today, we will go over everything you will need to know to successfully sell final expense insurance....

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