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How Do I Market Myself as a Medicare Agent After AEP?

How Do I Market Myself as a Medicare Agent After AEP?

Tips on selling Medicare plans year-round. Many insurance agents believe the only time they can sell Medicare health plans is during the AEP. However, selling Medicare is something that you can do year-round! Baby Boomers who are aging at rapid rates creates an...

How to Use Data to Improve Your Customer’s Experience

How to Use Data to Improve Your Customer’s Experience

Insurance is a competitive industry. One of the most insightful and practical ways to improve your insurance agency's productivity and performance is to collect and use data. This is one of the many ways that agencies can utilize technology to their advantage, &...

Why Your Marketing Strategy for Baby Boomers Isn’t Working

Why Your Marketing Strategy for Baby Boomers Isn’t Working

No matter how great your insurance agency’s marketing strategy looks on paper, it won’t work if you don’t understand your audience. For example, maybe your insurance agency’s website outshines your competitors, and maybe your Facebook page delivers great information...

Top 5 Insurance Agency Hiring Mistakes

Top 5 Insurance Agency Hiring Mistakes

Owning an insurance agency is full of days of making critical and tiring decisions such as: Are we meeting clients' needs? Do we know their needs? Who is our biggest competitor? How can we protect our profits? Where should we be in the next year? The list could go on...

How to Market to Medicare Eligible Clients on Facebook

How to Market to Medicare Eligible Clients on Facebook

As you might already know, Facebook is the most popular social network among seniors. They are the fastest-growing demographic on the social media platform, and 46% of adults 65 and older use it. This is why Facebook should be a key player in your Medicare marketing...

How to Use Cross-Selling to Grow Your Medicare Business

How to Use Cross-Selling to Grow Your Medicare Business

When a potential client comes to you requesting a quote on a particular product, they might not be thinking of all their possible coverage needs and options – but you do. By offering clients multiple products and helping them understand how to get the fullest...

10 Ways to Insurance Agents Can Overcome Objections

10 Ways to Insurance Agents Can Overcome Objections

As an insurance agent, you know there is no worse feeling than encountering an objection that could stop you from writing a new policy. Today, we will go over ten ways that you can overcome ten objections that you will more than likely run into at some point in your...

How to Hold Effective Meetings in 2021

How to Hold Effective Meetings in 2021

We face many daily challenges trying to do “business as normal” at the beginning of 2021. While most things including meetings are happening digitally, there are still some basic principles of holding a meeting that will hold true. Use the following tips and...

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