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The Independent Agency SWOT Analysis: Quick Reference Guide

The Independent Agency SWOT Analysis: Quick Reference Guide

The Independent Agency SWOT Analysis: Quick Reference Guide In the insurance industry, you know that it is common to find yourself looking for the best shortcut to revenue acceleration with questions like: ·         How often should I post on social media? ·        ...

6 Things to Think About After AEP

6 Things to Think About After AEP

6 Things to Think About After AEP Congratulations! You survived AEP. Now, take a moment to celebrate & relax, but don’t pause for too long. Post-AEP is one of the best times to ensure you are set to be on the right track to start the next year off strong and...

What Insurance Agents Should Do After AEP

What Insurance Agents Should Do After AEP

With the 2022 Medicare Advantage Annual Enrollment Period coming close, it probably feels like you are getting to the end of running a marathon. Once things come to a close, it’s time for you to evaluate what went well this AEP and what could use some fine-tuning.

How to make a great Facebook ad

How to make a great Facebook ad

How to make a great Facebook ad Serving people from all walks of life, Facebook averages about 3 billion daily users. It provides a space to connect to an array of communities but doing so from a marketing standpoint can be complicated or confusing. For business,...

Creating a buyer persona for Short-term Medical

Creating a buyer persona for Short-term Medical

Creating a buyer persona for Short-term Medical What is a buyer persona? A buyer persona (also known as a customer persona, audience persona, or marketing persona) is a detailed description of a person used to represent your target audience since you can’t personally...

How to Write Great Content for Medicare beneficiaries

How to Write Great Content for Medicare beneficiaries

Even in the age of social media, blogging still matters for insurance agents. Having a well-kept blog on your insurance agency’s website with helpful content for Medicare beneficiaries bolsters the integrity of both your business and your brand.

While you definitely should not give up social media, you should focus on creating content for your blog and website (which you can then share on various social media channels). Not sure where to start? Here are some tips on writing great content for Medicare beneficiaries & growing your online blog.

The Hidden Power of To-Do Lists for Insurance Agents

The Hidden Power of To-Do Lists for Insurance Agents

There’s nothing more daunting than having lots to do and not knowing where to start. Being an insurance agent can be an all-encompassing profession, and there’s a big difference between being busy and being productive. A To-do list can help you to keep organized,...

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