Why should I diversify my Medicare Supplement business?

Written by Jessica Adkins

August 24, 2017

Q. Why should I diversify my Medicare Supplement business?

A. It is important to diversify your block of business as much as possible. This insulates your renewal income from significant premium increases, commission or underwriting changes from one particular carrier. Most agents know the advantage of having additional product lines but should also recognize the advantage of having a block of business spread out through multiple carriers. This allows you to protect your entire book of business from taking a rate increase at the same time and creating an impossible task of reaching all your clients before the competitor does!

– Answered by: Lester Conn, Regional Vice President

For more details on how to expand your portfolio with more Medicare Supplement options, and what products you need to diversify your Medicare Supplement business, please contact a Regional Sales Director to learn more.

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